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Discover your brand’s value and Grow
“In 1980 virtually the entire market capitalization of the S&P 500 companies consisted of tangible assets (cash, offices, plants, equipment, inventories,etc.). In 2010 tangible assets accounted for only 40 to 45 % of the S&P 500 companies’ market capitalization. The rest of their capitalization consisted of intangible asset, and about half of that- more than 30 percent of total market capitalization- came from brand. The growth in the importance of brand value over the last thirty years is unmistakable. Brand value is now most companies’ single biggest asset, and the consequence is that business leadership and brand leadership are converging in every industry and every sector of the economy. The world’s best companies have responded to this by ensuring that they bring together business leadership and brand leadership in the C-suite throughout their organizations.
In short, businesses are now only as strong as their brands, and nothing else offers business leaders so much potential leverage. That is why I believe every business leader – whether you are selling cars, chemicals, or cosmetics- needs to think and act like a brand leader.” Quote from Jim Stengel from his latest book Grow.
About two weeks ago, I had the pleasure of attending a book-signing event by Mr. Stengel. As a businessman and a coach, I believe that the point that he is making about importance of brand is essential and crucial for all business leaders to be aware of and to pay special attention. In the digital age, your number one concern should be your reputation and brand. Business leaders must start to attend necessary resources such as learning, accountability, and money to their brand building process.
Jeannine Stewart
Jeannine Stewart is a Certified Natural Health Professional and a Certified Digestive Health Specialist. She specializes in helping busy professionals overcome stress, addiction, as well as digestive, hormonal, weight management and other health issues.
While she’s had a lifelong interest in alternative health and holistic medicine, it was Jeannine’s own health journey that motivated her to train in this area. In her early 20s, Jeannine faced a potentially debilitating diagnosis that would make it impossible to get health insurance coverage. After being diagnosed with Crohn’s Disease by an allopathic physician countless tests, screenings, and steroids, it was through enzymes and chlorophyll that Jeannine’s problem was finally healed and hasn’t returned.
Jeannine has practiced a healthy balanced lifestyle for over 20 years. She is a raw foodist who enjoys yoga and meditation. She dreams of scuba diving around the equator, while learning indigenous healing practices and bringing natural remedies back to her clients.
Jeannine is a mother of two and a practicing criminal defense attorney based in Orange County, CA and founder of LetYourFoodBeYourMedine.com
Conflict Resolution In Your Business
Los Angeles, CA
Join us for a brown bag lunch presentation by the founder of Without Boundaries Coaching. In this complimentary 1-hour workshop, you will learn types of conflict and unique resolution styles for each the cost of hidden conflict in your organization; plus learn how to engage your employees and increase productivity. In this open platform forum, you will learn more about the conflict resolution. You will also network with entrepreneurs and business owners in your area.
Are You Repelling or Attracting Your Audience?
As entrepreneurs, public speakers, and people who want to share their message with with world, it is vital to the success of our businesses that we attract potential clients and business partners. Women in the coaching world especially want to connect with other women to inspire them and help them to transform their lives and their businesses. Sometimes a person can want to connect so badly and so urgently that they unintentionally repel the people they are meant to help and even unconsciously push them away.
This weekend, I offered a workshop titled, “The Body, Breath, and Voice of Success: Own the Room!” During the workshop, I had the participants stand in front of their audience, their fellow participants, and identify what they do with their bodies when they speak about their businesses.
Everyone was surprised to discover how tempting it is to lean in towards the audience in the attempt to connect with them. This physical response to being in front of an audience is quite common and it also requires the legs muscles to tighten, the knees to lock, the lower back to grip, and the neck muscles to clench. With all of this tension, it’s more difficult to breathe and the voice is either scratchy sounding or high-pitched. Not very attractive.
The Future of Business Is Not Linear, It’s Organic
The future of business will depend upon creativity.
The time that took us to go from being hunters and gathers to the industrialization was over five thousand years; however, the scientific revolution to information age took only 30 years to happen, and we went from the information age to digital age overnight.
The digital age is deeply organic and not linear. Just because industrialization forced us to organize and create an educational industry to secure a future that can be certain does not mean that this way of being will serve us now. In fact if the success story of a few young innovators such as Steve Jobs, Bill Gates, and Mark Zuckerberg is any indication, the future of humans and business will depend upon creative individuals who clearly do not need multiple Ph. D.’s to have an impact or revolutionize our lives. Yet most schools and businesses still take a very industrial approach to their operations.
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What if 2012 was about creating emptiness?
There is something special in the air….. we can feel it…. projects are bursting, culture is shifting and I don’t know about you but I want to be part of it !
For me 2012 is going to be about taking the BIG LEAP into my stronger, deeper power so I can serve and contribute even more.
In 2011 I can celebrate some outstanding success including running a very powerfull MasterMind group for Entrepreneurs and having my very first book published. Being interwiewed on TV, seing my book becoming a best-seller and on the cover of some major magazine in France and now about to be translated in many languages. You can read all about this on my blog http://www.istopcomplaining.com)…
I have reached a great level of success but now I have a new problem…. Continue reading
Christine Lewicki
Christine believes that at the core of every professional there is a strong desire to serve and contribute. But she noticed that too many leaders in Business are frustrated and not getting the results they want.
Christine’s passion is for making sure her clients get to use their unique talents in their work so they can contribute their best and thrive. Her mission is for people to be Happy through Business !
Some of the benefits her clients experience are:
* They feel more confident professionally
* They can feel deep in their bones what makes them brilliant.
* They have less worry and confusion and more freedom
* They get to be their best and thrive.
Christine is known as an expert in being a catalyst for her client’s business’s brilliance. It’s been said that she is gifted at seeing what her clients don’t see and at bringing clarity out of confusion. Her clients say she is lively, enthusiastic and warm. She knows how to make them feel safe and confident.
Her clients say that “working with Christine is like switching on a light bulb that illuminates your way on the path to success!”
Christine is Bilingual French and English and She is serving clients in Los Angeles, Paris and everywhere.
She offers MasterMind groups programs and One on One VIP days in Los Angeles and Paris.
Christine is also an International sought after public speaker on the topics of business strategy, sales, marketing and mindset. She hosts seminars & workshops several times a year in Paris, France on ” How to Awaken the Entrepreneur in You!”.
Ms Lewicki is also the author of the French Best Seller “J’arrête de Râler!” ( I Stop Complaining)
She also writes in three other blogs: 2 languages, 1 voice , J’Arrête de Râler and the US Blog I stop Complaining!
What is Integrity?
Integrity Check For Your Business
in·teg·ri·ty
The dictionary definition of integrity is:
1. adherence to moral and ethical principles; soundness of moral character; honesty.
2. the state of being whole, entire, or undiminished: topreserve the integrity of the empire.
3. a sound, unimpaired, or perfect condition: the integrity of aship’s hull.
Does your business have integrity in these three ways?
I believe much of what’s going on in the world today – unscrupulous business practices, financial crises, lack of consumer confidence – can be traced back to lack of integrity at the core of businesses and governments.
Let’s start with the first definition of integrity: adherence to moral and ethical principles. Or, to put it simply, do what you say.
As a leader, you are responsible for setting the values and the culture of your business. Continue reading